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I've Changed You Haven't - The Break Up

Building your business is very much like a courtship.
Running your business is like maintaining a relationship.

Microsoft  published this video on 2007 depicted the missed communications businesses and their consumers.

The experiencea of a consumer towards a brand is made visual in this video.

The dialogue between an advertiser of a brand and the consumer brought out many interest points that are very true, especially in this age of the mobile internet.  

The dialogue:

Advertiser: "... print campaign...200ft billboard..... declaration of love...."  

Consumer: " ...whether you are funny or not.... I've changed and you haven't...... we don't even hang out in the same place anymore...."


          
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